Horsham

Horsham is a regional city in the Wimmera region and the administrative centre of the Rural City of Horsham. Firebrace Street and Hamilton Street form part of the central commercial grid, with the city positioned on a bend in the Wimmera River. The Western Highway, Henty Highway and Wimmera Highway connect Horsham with western Victoria and the surrounding agricultural region.

Horsham is a regional city centre, with shopfronts serving the town's independent retail and service economy, alongside medical or consulting suites and warehouses and factories. Stawell and Ararat are the closest named commercial comparisons.